From the Barrel
Initial moodboard and comped direction for proof of concept.
A few of the final assets created with photos taken.
While we love how the spot and POP turned out, a lot of cool thinking (and Kentucky inspiration!!) went into the first round of this presentation. Below are the other two POP directions I comped and designed.
None of this could have happened without these incredible folks!
Art Director: Lauren Harring
Copywriter: Carson Pavkov
Account Executive: Kate Micham
Producer: Nicole Reyes